Resume
Skills
Professional skillset
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UX/UI design - IA, storyboards, wireframes, mockups and prototypes for multiple brands and user groups
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UX research - developing research reports to identify user groups and pain points, competitor research and usability studies
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Website management and optimisation
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Front-end development
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Digital reporting and website analytics
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Digital strategies
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Branding and content creation - graphic design, animation and copywriting
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Stakeholder engagement - collaboration, leading meetings, ideation sessions and presenting.
Software
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UX/UI software - Figma and Adobe XD.
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Content Management Systems - Wordpress and Amazon's CMS.
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Adobe Creative Suite - XD, Illustrator, Photoshop, Indesign, After Effects, Premiere Pro.
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Reporting software - Google Analytics, Adobe Analytics, Full Story, Google Tag Manager.
Experience
2021 - Present
DIGITAL SPECIALIST - UX/UI DESIGN AND MARKETING (2022 - present)
LifeFlight Australia
Brisbane
My role at LifeFlight has been to drive digital projects including UX/UI designs. This includes creating working prototypes for StarFlight and LifeFlight based on user research and UX principles, and overseeing website development. In addition, I developed and presented digital strategies to help improve the brand's digital presence.
2019-2021
MARKETING COORDINATOR/DESIGNER
News Corp Australia
Brisbane
I worked as an end-to-end marketing specialist and graphic designer for the national tributes brand, My Tributes, and classifieds brand, Buy Search Sell. I was involved in improving the UX for My Tributes and Buy Search Sell and built marketing campaigns from start to finish, influenced the evolution of the brand and style guide.
2019
INTERNSHIP
Next Thursday
Brisbane
My role as a creative intern consisted of assisting the Creative Director and designers with their projects. I assisted in the creation of a TVC for the Broncos, created a logo for Cricket Australia's Beyond the Boundary and assisted in the development of several advertising campaigns through creating collateral and participating in creative ideation sessions.
Education
2023
Coursera/Google
I completed the certificate program to bolster my industry experience with fundamental UX design knowledge and experience.
Google UX Design Certificate
2019
QUEENSLAND UNIVERSITY OF TECHNOLOGY
I graduated in December 2019 with Distinction (6.23 GPA) after completing my final two semesters while working full-time at News Corp Australia.
Bachelor of Business (Advertising) / Bachelor of Creative Industries (Animation)
Brisbane
2017
TECHSTARS DUBLIN INTERUNIVERSITY START-UP WEEKEND AT GOOGLE EU HQ
I worked with Google and industry experts on new tech start-up ideas, pitching the projects at the end of the weekend to possible investors such as the Bank of Ireland. My team’s idea has went on to be created by my team mates and is called Squid Rewards.
Dublin